Prism Prize Eligible Video - EPK BooZie: Switchin’ Sides
The 2020 Prism Prize for Best Canadian Music Video was awarded to Peter Huang, for his clip for Jessie Reyez's Far Away. We will continue to profile noteworthy Canadian videos that were eligible for the Prize, including this one from an Ottawa hip-hop artist.
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The 2020 Prism Prize for Best Canadian Music Video was awarded to Peter Huang, for his clip for Jessie Reyez's Far Away. We will continue to profile noteworthy Canadian videos that were eligible for the Prize, including this one from an Ottawa hip-hop artist.
EPK BooZie – Switchin’ Sides
EPK BooZie is a singer from Ottawa who has been making hip hop music since March 2020. He’s been signed to record company UnitedMasters in Brooklyn, New York. BooZie has been featured on other artists’ music and remixes, with his SoundCloud reaching over 17,000 streams, and six of his music videos have been released on the established 6ixBuzz Premieres YouTube channel.
MerdiXF, the director of Switchin’ Sides is a film director from Ottawa, Ontario. He mainly works and directs on hip hop music videos, and siince May of 2020, has directed 31 music videos.
Switchin’ Sides is an honourable mention for the top 6 Canadian videos on We Love Hip Hop’s Demon and Chill podcast, episode 206. The music video was posted on the 6ixBuzz Premieres YouTube channel, having over 3,000 views since it was posted in early January.
The video tells a story that matches with the song lyrics. The narrative follows EPK BooZie with his girlfriend at home and friends outside, during the night. There are some grainy film aesthetics to emulate old memories and the past. The colours red and green are emphasized in some scenes and are compared to money; the Canadian $100 bill.
Artist: EPK Boozie
Director: MerdiXF
Aya NakamuraMarion Gomez/Billboard France